As the retail industry continues to struggle in this new economy, every retailer needs an edge. Driving foot traffic at the same time as driving online sales is challenging. SPOT is a high-powered AI driven application that takes the guesswork out of it.
First, SPOT helps you build your customer base by using a combination of data, AI, and automation to interact with potential customers on social media platforms. It takes the guesswork out of what works and what doesn’t. It knows your customer base intimately and can target more of the same as well as attract new segments of potential customers.
Second, SPOT automatically interacts with your current customer base. It does not matter whether that customer shops in your physical store or online for it targets your customer’s buying patterns. Simply put, SPOT knows when your customer needs new lipstick, a mani-pedi, or an oil change and can automatically engage specific customers with specific offers.
SPOT will build your customer base. It is also will increase sales within your already established customer base. That, is the Power of SPOT.